In the increasingly competitive world of hospitality and dining, the strategic use of social media has become a key factor for a venue’s success. Baristas, café owners, and industry professionals are constantly seeking new ways to promote their business and engage customers through digital platforms. It is in this context that Accademia Portioli stands out, offering a Social Media Manager course specifically designed to meet the needs of the hospitality sector.
With our training program, we aim to provide participants with the skills and tools needed to create an effective online presence and stand out from the competition. Through a combination of theory and practice, participants will learn how to create engaging content, plan targeted publishing strategies, and successfully manage their social media channels.
Tailored training for the industry
The course is designed for both established café and restaurant owners as well as those just starting their journey in the hospitality world. Additionally, it is open to employees of bars, restaurants, hotels, and similar businesses who wish to acquire essential digital skills for success in their work.
Quality content for effective promotion
During the course, participants will learn how to create engaging content for their social media channels. From photos to videos, from graphics to reels, all types of content that can capture the audience’s attention and enhance the café’s image will be explored.
Proper planning is essential to achieve tangible results on social media. By developing a personalized editorial calendar, participants will learn how to organize their posts strategically, maximizing engagement and reaching their target audience.
From photography to publication - A complete journey
Before enrolling in the Social Media Manager course, participation in the photography course offered by Accademia Portioli is required. This ensures that participants are able to independently produce high-quality visual material, which is essential for effective communication on social media.
In an era where an online presence is crucial for the success of any business, acquiring digital skills becomes an essential investment. The Social Media Manager course offered by Accademia Portioli provides industry professionals with the knowledge and skills needed to navigate the world of social media confidently and stand out from the competition.
Join us and discover how to turn your online presence into a competitive advantage for your café. With Accademia Portioli Social Media Manager course, success also comes through a well-planned post!